IC and IJM on YouTube

Explain how profess org are using YouTube. two examples.

In today's society many professional organizations are using YouTube to promote their organization and to spread the word about their organization. There are two organizations I follow closely who use YouTube as a social networking site. 

Invisible Children (IC) is one example of a professional organization who uses YouTube to broadcast their videos. Recently IC has shared their KONY2012 video with the world through YouTube. Their mission of the video was to tell the world about a war that has been going on in Uganda for the past twenty something years. Since that day more than a million people have viewed that video. IC continues to update people about the status of the war and their efforts through YouTube. You can check out there videos here!

The International Justice Mission (IJM) is another professional organization I follow closely that used YouTube to communicate to the public. IJM exists to protect people from violent forms of injustice by securing rescue and restoration for victims and accountability for perpetrators, ensuring that public justice systems work for the poor. They currently have thirteen videos posted on YouTube. I love watching their videos because they really help me to see what's going on in their organization.